Reading the various domain blogs and media it seems that ccTLD’s are getting tonnes of buzz lately. It almost seems that if anybody is ignoring them, he must be completely stupid. Because that is supposedly were the new big money in domaining is to be made…
Well, as usual, I like to bust myths. Don’t get me wrong, I do like ccTLDs, but the most money can still be made in .com because it’s such a large pool to dig in. People say there is too much competition in .com. That may be true but because the pool is so large there is plenty of room for everyone to play around.
In contrast the pools for ccTLDs are much smaller and it is difficult to scale to a big operation. For example, I do probably get a better ROI on .nl and .de than on my .com investments, but the money I can plow into these cctlds to get these great ROI’s is very limited. Any marginal money I put in is quickly hit by diminishing returns. I also get decent returns on .be, .se, .co.uk, .it, .es and .in (mainly because how cheap it is).But these ccTLDs are just a sort of hobby operation for me, my main playground continues to be .com where I still see the biggest potential, even today when supposedly there is so much competition.
