New Year’s tip: a drop monetization solution

January 1st, 2011

Happy New Year’s everyone! Hope 2011 will be a great year for you!

Anyway, just wanted to share an idea I have had for some time now. Never really got a chance to do it myself initially, then I decided that the business opportunity isn’t that huge and I have to focus on bigger niches. It’s basically an aftermarket play exploiting the drop game, a domain flea market if you will.

The idea is simple – all of us domainers drop domains sometimes, we choose to let them expire. The idea is that somebody would build a service where you could push these domains, say 2 weeks before they expire, and offer them for $10 a piece + renewal fee. If two or more people would be interested in the same domain, a standard namejet style auction would follow. The service operator and the domainer would then split the proceeds 50/50.

The service would just need to create accounts at all the main registrars where domainers would push the domains and do some simple programming of the marketplace, not much work imho.

This idea is based on a simple premise: some people can find gems (in their perception) in your garbage.

I personally drop a couple hundred thousand domains a year. The thing is that my only criteria for renewal is if the domains make reg fee. If they don’t, I simply let the domain drop and there are definitely gems in these drops that other people can discover but I don’t have time for.

I hope I created a new buzzword “drop monetization”:). Hope somebody picks this idea up. Good luck with it!

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